Re: [Amc-list] Trademarks

[Keleigh Hardie <keleigh3000@xxxxxxxxx>]

I agree with you for the most part. But, I had a Sprint. I bought it 
because it was built by Suzuki, not in spite of it. At that time in the 
early/mid Eighties, you couldn't have paid me to buy an American built 
car, I'm sorry to say. They were awful. I worked at a VW dealer at the 
time, we got an Escort in on trade. I'd never driven one, and after I 
did the used car checkout on it, I told them not to sell it, just keep 
it around for customers to test drive when they asked why the VW cost 
more. It was obvious. But, back to the Sprint. It was a puddle jumper, 
but that car averaged 50 mpg the entire 50k miles I owned it, and never 
so much as burned out a light bulb. It was a much better car than the 
Chevette. It's just too bad they couldn't make them here (well, they 
could, but we won't go into that).

Kelly

Swygert, Francis G MSgt 436 CES/CECM wrote:
> " In my mind, we have the engineers and the technology to do the job,
> but
> somewhere the new thinking either isn't being encouraged by management
> or its
> there and isn't being executed on the plant floor. Either way, something
> needs
> to be done soon or we won't be seeing some very big players around much
> longer.
>
> marketeers and widget managers, and top-down authority.  widget
> managers know business but not necessarily the car business, and
> worse, believe they don't need to know the car business.  to them the
> company's real product is dividends [and their bonuses] and however
> dividends are produced is incidental.  eg. manage the money and the
> rest will follow...
> -----------------------------
>
> When GM introduced the Chevy Sprint to replace the Chevette as their low
> price leader, it was the beginning of the end for GM. I think it was the
> president of GM at the time that said ".. we're in business to make
> money, not cars, we just happen to make money by making cars. If we can
> buy them to sell cheaper than we can make them, we will.." Well, that's
> more or less the quote. 
>
> Car guys don't necessarily make the best managers, but they make one
> heck of a product! There needs to be a balance, but GM is big enough
> that they can make at least one cutting edge/risky model every couple
> years. Maybe bounce it around the divisions so one doesn't take a big
> hit like Caddy did with the V-4-6-8 way back when. It's a risk that you
> have to take, but things do need adequate development time! 
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