A

["Mahoney, John" <jmahoney@xxxxxxxxxxxxxxxxx>]

Since I may not write for more than a week, "it" (you re-read, I won't
re-peat) dates to the beginning of Hudson's fiscal year on December 1, 1924.
You all should know that Hudson was a leader in the "closing" of autos; you
may not know that, to put the Ford buyer into an Essex Coach, Hudson first
cut prices, cut them again, and eventually priced a closed car the same as
an open one.  Revolutionary.

Then, if you thought AMC was creative to have invented auto rebates and
"zero-percent" financing, Hudson (through Detroit's DeRoy Motor Car Co.)
pioneered something else to make that Essex "a-Ford-able" (at ~$105 more
than the Fordor Sedan): $195 down, with balance in sixteen equal monthly
payments.  The Hudson branch of the AMC family tree helped American live
beyond its means.  Eighty years later, see how far America drove that old
car.

Wheee!